The twelve-team USFL played its games in the spring, encouraged excessive end zone celebrations (the NFL penalized them), and allowed both replay challenges and two-point conversions after touchdowns (the NFL still didn't permit either). ![]() The business plan: compete with the NFL-sport's one true, grim superpower, whom USFL owners mocked as the No Fun League-but not directly against it. So in 1983 he bought a football team, joining a confederacy of other rich rogues who had just completed their first season of the United States Football League. Even back then, Trump wanted what he still wants most: more. He'd soon open his first Atlantic City casino, slapping his name on that, too. He'd just built a 68-story glass tower in the middle of Manhattan and, to make sure people noticed, put his name on it. He was just 37-a budding rogue rich guy with flyaway sandy (not yet orange) hair and a trophy first wife named Ivana. Editor's Note: This story was published in January 2016, when Donald Trump still looked like a long-shot candidate.īefore barreling through what he dismisses as his loser, low-energy, blood-coming-out-of-their-whatever opposition and shaking up politics as usual, Donald Trump was trying to shake the high holy shit out of professional football.
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